Why Use Infotree's E-mail Marketing?
E-mail marketing has some distinct advantages over other direct marketing tools.
- Upkeep cost is lower- No printing, mailing, stationery..etc.. costs
- Quicker implementation - No waiting for printed materials, labels, fulfillment, delivery is instant
- Quicker customer responses- You don't have to wait 2-4 weeks to get responses. They read it now and react now. It doesn't get lost on a desk.
- Instantaneous gathering of information- subscribing, unsubscribing, change of data, sales are captured immediately. Don't have to wait for return address info.
- Knowledge of exactly who is viewing and responding to your message. - You can know the email addresses of who clicked through and what they are interested in.
- No costs associated to sending messages to disinterested parties - if someone isn't interested they just delete your email or unsubscribe. No wasted materials being thrown away.
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